Freed of London dance shoes

Freed of London: Brand Guide for Dancers

Freed of London is one of the most storied names in dance footwear — a British maker founded in 1929 and known the world over for handcrafted shoes. Here’s what Freed is known for and who it suits, from a Canadian retailer that fits dancers in person.

Black and nude ballroom shoes on showroom shelving

Who Freed is for

Freed suits dancers who value British craftsmanship and a classic, traditional fit. The name carries genuine heritage in the dance world, and its ballroom and Latin shoes reflect that same attention to construction.

Tan and black ballroom shoes on a glass display shelf

How Freed fits

Freed uses a classic British last and UK sizing, which doesn’t line up neatly with North American sizes — so don’t convert in your head. Use our size chart and fit & sizing guide, and treat it as a fresh fitting.

Freed Topaz Beige Leather Dance Shoes - 1.6" heel

The Freed range at Wedance

Browse the Freed of London dance shoes we carry in our Freed collection. As with any UK-sized brand, we’re happy to advise on sizing before you buy.

Freed Nancy Black Leather Dance Shoes - 1.6" heel

Buying Freed in Canada

We stock Freed and fit it in person at our Ottawa and Montréal showrooms. If UK-sized shoes tend to run narrow for you, also see our wide-fit dance shoes, or book a fitting and we’ll find the right size and fit for how you dance.


Written by Olga and the Wedance fitting team. Olga has fitted dancers for several years and coaches Anna, who fits at our Montréal showroom. We fit dancers face-to-face at our Ottawa and Montréal showrooms — so this guide reflects real fittings, not a spec sheet.

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